Airglow
Moira Airglow Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) has a translucent base chocked full of medium-sized sparkle that shifted between pink and peach for a wet-like shine.
- Sheer coverage (marketed as opaque)
- Thin, more watery feel
- Became gummy as it dried down (do not blend/mess with during this stage)
- Hard to manipulate/get even
- Best applied as a sheerer layer, do not build up
- Long-wearing (10 hours without creasing/fallout)
- Moira Stardom (P, $8.50) is cooler (95% similar).
- ColourPop New Magic (LE, $6.00) is more shimmery, cooler (95% similar).
- ColourPop Tickled (P, $4.50) is more shimmery, cooler (90% similar).
- ColourPop Sexy Back (LE, $6.00) is lighter, cooler (90% similar).
- ColourPop Ice Dream (LE, $6.00) is more shimmery (90% similar).
- Viseart Wink (PiP, ) is less shimmery, cooler (80% similar).
These are likely to be very similar shades based on our duping algorithm.
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water, Calcium Sodium Borosilicate, Glycerin, Calcium Aluminum Borosilicate, PVP, Polyacrylamide, Silica, C13-14 Isoparaffin, Phenoxyethanol, Synthetic Fluorphlogopite, Laureth-7, Tin Oxide, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Titanium Dioxide (CI 77891), Carmine (CI 75470).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Goodness
Moira Goodness Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a light peach with warmer, more golden undertones and a sparkling, metallic finish.
- Sheer coverage (marketed as opaque)
- Thin, more watery feel
- Became gummy as it dried down (do not blend/mess with during this stage)
- Hard to manipulate/get even
- Best applied as a sheerer layer, do not build up
- Long-wearing (10 hours without creasing/fallout)
- Make Up For Ever Spark (LE, ) is more shimmery (90% similar).
- Clarins Flame #1 (PiP, ) is lighter, cooler (90% similar).
- Wayne Goss Imperial Topaz #6 (PiP, ) is lighter (90% similar).
- ColourPop The Cancer (P, $4.50) is cooler (90% similar).
- Pat McGrath Nude Moon (LE, $25.00) is more shimmery, cooler (90% similar).
- Moira Bel Air (P, $8.50) is more shimmery, lighter (90% similar).
- Tarte Inspiration (LE, ) is warmer (90% similar).
- Charlotte Tilbury Icon Day Eyes #1 (LE, ) is cooler (90% similar).
- ColourPop Frog (P, $6.00) is more shimmery, cooler (90% similar).
- NARS Amanecer (LE, $19.00) is warmer (90% similar).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water, Calcium Sodium Borosilicate, Mica, Glycerin, PVP, Polyacrylamide, C13-14 Isoparaffin, Phenoxyethanol, Laureth-7, Tin Oxide, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-) :Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Regal
Moira Regal Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) has a warmer, reddish-copper base with blue-to-violet shifting sparkle throughout. This was one of the better-performing shades!
- Mostly opaque coverage (marketed as opaque)
- Thin, more watery feel
- Became gummy as it dried down (do not blend/mess with during this stage)
- Hard to manipulate/get even
- Best applied as a sheerer layer, do not build up
- Long-wearing (10 hours without creasing/fallout)
- ColourPop Earthshine (P, $4.50) is lighter (95% similar).
- Danessa Myricks Venus (P, $18.00) is more shimmery, warmer (95% similar).
- LORAC Butterfly (LE, ) is more shimmery, lighter (95% similar).
- Sydney Grace Doctor Bird (PiP, $6.25) is less shimmery, lighter (95% similar).
- Pat McGrath CosmiK (LE, $25.00) is cooler (95% similar).
- Huda Beauty Gemstone #2 (PiP, ) is more shimmery, warmer (90% similar).
- Too Faced Mystic Rain (LE, $16.00) is more shimmery, lighter, cooler (90% similar).
- ColourPop Feels (PiP, $4.50) is more shimmery, lighter, cooler (90% similar).
- Rare Beauty Ablaze (LE, ) is lighter, cooler (90% similar).
- Makeup Geek Hot Pants (DC, $6.00) is more shimmery, lighter, cooler (90% similar).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water, Polyethylene Terephthalate, Glycerin, Acrylates Copolymer, Synthetic Fluorphlogopite, PVP, Polyacrylamide, C13-14 Isoparaffin, Phenoxyethanol, Polyurethane-11, Laureth-7, Aluminum, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-) : Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Stardom
Moira Stardom Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) seemed to have more of a translucent base with duochrome sparkle that shifted from pink to lavender with faint silver sparkle throughout.
- Sheer coverage (marketed as opaque)
- Thin, more watery feel
- Became gummy as it dried down (do not blend/mess with during this stage)
- Hard to manipulate/get even
- Best applied as a sheerer layer, do not build up
- Long-wearing (10 hours without creasing/fallout)
- Make Up For Ever Reflection (LE, ) is more shimmery, cooler (95% similar).
- MAC Mirrorball (PiP, ) is cooler (95% similar).
- Urban Decay Opal Aura (LE, $19.00) is more shimmery (95% similar).
- Sydney Grace Floating Lights (P, $6.00) is more shimmery (95% similar).
- Lethal Cosmetics Idol (P, $6.00) is cooler (95% similar).
- Moira Airglow (P, $8.50) is warmer (95% similar).
- ColourPop Back to Back (LE, $4.50) is less shimmery (95% similar).
- ColourPop Wavelength (LE, $9.00) is darker (95% similar).
- Urban Decay Pickup (LE, $19.00) is less shimmery (95% similar).
- ColourPop Cuddle Close (LE, $4.50) is less shimmery, cooler (95% similar).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water, Calcium Sodium Borosilicate, Synthetic Fluorphlogopite, Glycerin, PVP, Polyacrylamide, C13-14 Isoparaffin, Phenoxyethanol, Laureth-7, Tin Oxide, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
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